Netflix Thinks It’s So Great You Don’t Even Need to Check Out How Great It Is

If you haven’t yet subscribed to any of the major streaming services, first I have to ask: How have you avoided them? Second: You’ve missed the boat when it comes to trying the biggest names for free.



a screen shot of a computer


© Photo: Olivier Douliery/AFP (Getty Images)


Streaming giant Netflix quietly did away with its 30-day trial in the U.S., according to CNET, just like Disney+, which stopped offering free trials back in June. The U.S. is not the only market where Netflix has decided to end its free trial. The company ended trial periods in Mexico and several other countries as far back as two years ago.

Loading...

Load Error

“Free trials are not available, but you can still sign up and take advantage of all Netflix has to offer,” Netflix’s free trial help page now reads. In a statement to CNET, a Netflix spokesperson said the company is currently looking at differen marketing promotions in the U.S. to “attract new members and give them a great Netflix experience.”

If you’re disappointed, that’s understandable. Who doesn’t like to get something for free, even if it’s for a limited time? If you’re planning on signing up for your own Netflix account, you’ll need to shell out a minimum of $9 month.

This might have to do with the fact that Netflix is currently offering specific TV shows and movies to watch for free, which it began doing in August. Current free titles include Stranger Things, Bird Box, and When They See Us, which, honestly, are worth watching whether you want to pay for Netflix or not.

It’s also worth noting that several other streaming services still offer free trials. Hulu offers one month free, while CBS All Access, Shudder, and HBO Max offer a free week. And Peacock offers an entire free

An app that let Chinese users bypass the Great Firewall and access Google, Facebook has disappeared

  • A web browser called Tuber, backed by Qihoo 360, allowed Chinese users to access foreign websites such as YouTube and Facebook.
  • Google, Facebook and Twitter are all blocked in China due to the country’s Great Firewall. They can usually only be accessed via virtual private networks or VPNs.
  • The Tuber browser has now disappeared from app stores and its website no longer works.



a close up of a sign: In this photo illustration a logo of the American multinational technology company and search engine Google is seen on an Android mobile device with People's Republic of China flag in the background.


© Provided by CNBC
In this photo illustration a logo of the American multinational technology company and search engine Google is seen on an Android mobile device with People’s Republic of China flag in the background.

GUANGZHOU, China — An app that briefly gave Chinese internet users access to foreign websites such as YouTube and Facebook — services that have long been blocked — has now disappeared.

The web browser called Tuber was backed by Qihoo 360, a Chinese cybersecurity giant. On Oct. 9, a journalist at the state-backed tabloid the Global Times

about its launch.

China’s so-called Great Firewall blocks websites such as Facebook and its services like Instagram as well as Google and Twitter. Content on Chinese websites is also heavily censored, particularly if it is deemed politically sensitive by Beijing.

Loading...

Load Error

A virtual private network or VPN is required to access any blocked sites in China. But the Tuber app allowed users to access these services without a VPN.

There were some caveats to the Tuber app however. Users had to register with their identity card information and phone number, according to Reuters and TechCrunch, which both tested the app.

Search results on YouTube for politically sensitive phrases such as “Tiananmen” and “Xi Jinping” returned no results on the Tuber app, according to TechCrunch.

The Tuber app was available on the Huawei app store but was no longer there when CNBC checked

Chinese App Helps Users Bypass Great Firewall

(Bloomberg) — One Chinese app briefly gave the country’s internet users access to long-banned websites like Facebook Inc. and Google, setting off speculation about the future of Beijing’s censorship practices.



a close up of a light: Green lights illuminate cable terminals on the Sberbank and SberCloud Christofari supercomputer during an event to mark its launch into commercial operation inside the Sberbank PJSC data processing center (DPC) at the Skolkovo Innovation Center in Moscow, Russia, on Monday, Dec. 16, 2019. As Sberbank expands its technology offerings, the Kremlin is backing legislation aimed at keeping the country's largest internet companies under local control by limiting foreign ownership.


© Bloomberg
Green lights illuminate cable terminals on the Sberbank and SberCloud Christofari supercomputer during an event to mark its launch into commercial operation inside the Sberbank PJSC data processing center (DPC) at the Skolkovo Innovation Center in Moscow, Russia, on Monday, Dec. 16, 2019. As Sberbank expands its technology offerings, the Kremlin is backing legislation aimed at keeping the country’s largest internet companies under local control by limiting foreign ownership.

The Tuber browser, backed by Chinese cybersecurity giant 360 Security Technology Inc., appeared to provide the nation’s 904 million online users the ability to legally visit overseas websites and browse foreign social media. Chinese users hailed their newfound ability to peruse content from Youtube videos to Instagram photos without an illegal virtual private network, or VPN.

Loading...

Load Error

But the browser stopped functioning Saturday and disappeared from the mobile app store run by Huawei Technologies Co. It’s unclear whether a government agency had ordered its removal.

“Presumably the government heard about it and asked the stores to take it down,” said Rich Bishop, chief executive officer of AppInChina, a publisher of international apps in the Chinese market.

Tuber’s removal may have ended what many Chinese users saw as a state-sanctioned window to the wider internet arena. Beijing maintains rigid control over its internet sphere, requiring companies from Tencent Holdings Ltd. to TikTok-owner ByteDance Ltd. to censor and scrub content critical of the government or its policies.

Read more: WeChat and TikTok Taking China Censorship Global, Study Says

Tuber’s browser required mobile number registration, giving developers the ability to track activity because all smartphone numbers in the country are linked

McDonald’s Just Announced Some Great News, and It Has These 3 Things to Thank



a close up of a sign: McDonald's Just Announced Some Great News, and It Has These 3 Things to Thank


© Getty Images
McDonald’s Just Announced Some Great News, and It Has These 3 Things to Thank

In the middle of a pandemic, it reported good news. Here’s why.

Loading...

Load Error

This is a story about the three things McDonald’s has done recently that enabled it to report big revenue growth last month, in the midst of a pandemic and economic recession.

The three things? They’re about promotions, predictions, and process — our own new version of the 3 P’s, if you will (as opposed to people process and product). And as you read and learn what McDonald’s has done, you just might find some brilliant inspiration for your business.

First, the big story. McDonald’s said this week that its sales in the United States have bounced back since the start of the pandemic, increasing 4.6 percent over the last three months, against the comparable time period in 2019.

That’s after falling 8.7 percent during April, May and June.

“Our unique strengths,” CEO Chris Kempczinski said as part of a press release, “including our unrivaled drive-thru presence around the world, advanced delivery and digital capabilities, and marketing scale have become even more important during the pandemic.”

I know that sounds like corporatespeak, and in fairness, we won’t know for sure if profits match its revenue growth for that time for another month.

But, I think it’s also easy to break this all down and find some strong takeaways.

First, let’s talk about promotions. In September, the third month of the three month period, McDonald’s teamed up with rapper and producer Travis Scott on a meal deal.

This was reportedly McDonald’s first celebrity meal promotion since the early 1990s, when it teamed up with Michael Jordan. It

Ask These 4 Questions to Design a Great SaaS Website Copy

SaaS websites need to be special.

There’s always a temptation to focus heavily on what your software does: the technology used in your processes, the features of your offering, etc. Those things are great – and they can serve as validation of your offering’s value.

But it’s important to put your own preconceptions aside when you’re designing your SaaS website. If you don’t intentionally work to view your website from an objective perspective, your site will almost certainly have too much jargon, be too complicated to navigate, or even miss your target demographic entirely.

With that in mind, here are four questions to ask when designing and building a website for your SaaS company. These questions will give you the perspective you need in order to find out if your website design is optimal.

1. Does your SaaS website make a great first impression?

Here’s a fact that keeps web designer up at night: from the first click a user makes onto your site, you have between 50 milliseconds and 6 seconds to create a positive first impression. Clearly, that’s not a ton of time. How are you going to impress that visitor in such a short time span?

Here’s how:

And here are three examples I like:

bambooHR

Why I like it: it’s simple and it captures the core of the product. The image conveys the brand’s purpose and ethos, and the clear CTAs are focused on a free trial (which tends to be a good hook for SaaS products).

SpringSled

Why I like it: wow, this is simple. It gets the message across so clearly and quickly, and aligns really well with the theme of the product, which is (no surprise) simplicity.

WISTIA

Why I like it: the tagline is really simple, and the messaging is really consistent