Apple has dropped the price of its EarPods and iPhone wall chargers by $10, after it confirmed that the new iPhones it announced Tuesday would not ship with these accessories.
Its EarPod headphones — a wired alternative to Apple’s Bluetooth AirPods — are now $19 on the Apple Store, a third less than the previous price.
Its 20W power adapter, which lets you charge your phone at a plug socket, is also $19 — this is a new product, and down from $29 for the old adapter, which Apple has now discontinued.
Older iPhone models still on sale on the Apple Store, including the iPhone 11, XR, and SE, will also no longer ship with these accessories, the company said.
At its iPhone 12 announcement on Tuesday, the company said that shipping phones without these accessories would let it use smaller boxes, helping it meet its environmental goals.
“It’s like removing 450,000 cars from the road per year,” Apple executive Lisa Jackson said at the launch event.
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Instead of a wall charger, the iPhone 12 will come with a USB-C to Lightning cable, which can be plugged into a computer or wall adapter for charging.
Other phone-markers have already removed chargers and headphones from their boxes, Ben Wood, chief of research at CCS Insight, told Business Insider, but many more companies will likely follow Apple’s lead.