Fitness App Market will Showcase Positive Impact during 2020-2024 | Increasing Demand for Wearable Devices to Boost the Market Growth

Technavio has been monitoring the fitness app market and it is poised to grow by USD 1.68 bn during 2020-2024, progressing at a CAGR of almost 12% during the forecast period. The report offers an up-to-date analysis regarding the current market scenario, latest trends and drivers, and the overall market environment.

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Technavio has announced its latest market research report titled Global Fitness App Market 2020-2024 (Graphic: Business Wire)

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The market is fragmented, and the degree of fragmentation will accelerate during the forecast period. adidas AG, ASICS Digital Inc., Azumio Inc., BetterME., FitNow Inc., Google LLC, Nike Inc., Samsung Electronics Co. Ltd., Under Armour Inc., and YAZIO GmbH are some of the major market participants. To make the most of the opportunities, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.

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Increasing demand for wearable devices has been instrumental in driving the growth of the market.

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Fitness App Market 2020-2024: Segmentation

Fitness App Market is

8 wearable tech companies Google could buy that aren’t Fitbit

  • Google’s deal to buy Fitbit is on the ropes. Despite making concessions to appease regulators, competitors say it’s not enough.
  • But Fitbit isn’t the only wearable tech company that could help Google take the fight to Apple.
  • We asked analysts to pick out some other companies Google could potentially acquire if the Fitbit deal doesn’t go through – or even if it does.
  • Visit Business Insider’s homepage for more stories.

We’re approaching a year since Google declared its plan to acquire wearables company Fitbit for $2.1 billion, and the deal still hasn’t closed. 

The acquisition has been under intense scrutiny around the world, and right now European regulators are digging deep into the deal. Earlier this week it was reported that the merger could be close to clearing after Google offered some concessions to regulators, but Reuters now reports that rivals say these aren’t enough.

Google showed us this week that it’s still serious about hardware, and it has big ambitions in wearables. It recently snapped up Canadian smartglasses maker North, while acquiring Google could help catch Apple in what is becoming one of the next big tech battlefields.

But it’s not Fitbit or nothing. Here are some other wearables health companies that Google could try to snap up if its Fitbit deal doesn’t succeed (or even if it does), based on expert opinions and Business Insider’s own analysis.

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