Bill Gates Learned at an Early Age This Lesson That Takes Most People a Lifetime. Some People Never Do

You can say what you want about Bill Gates, but it would be hard to argue that he hasn’t experienced success. He’s one of the wealthiest people on earth, having co-founded one of the world’s most valuable companies. He now spends his time giving away all of that money to causes like eradicating polio. His is not a bad resume. 

A lot of that accomplishment comes from a simple lesson Bill Gates learned early on in his life. I think it’s worth looking at, especially since it’s something many people take a lifetime to learn, if they ever do at all.

Most of us assume that it is, which means everything that isn’t success must be failure. But the opposite of success isn’t failure. Or, it doesn’t have to be. And, that’s a distinction that can make all the difference. Unfortunately, it’s one that many people never learn to make.

Most people measure success by whatever the equivalent is in their job of shooting an arrow and hitting the center of the target. There’s very little margin for error: you either hit it or you didn’t. If that’s the case, everything else is a failure. That belief is often what makes us afraid to try, because success is narrowly defined as only the best possible outcome. 

In most cases, though, success is incremental. You try something and it works, you take a step forward. You try something else, and it doesn’t work, so you learn something and look for more things like the first attempt. Eventually, you get to wherever you were headed.

This brings up another reason success isn’t binary: in many cases, it’s impossible to understand the best possible outcome. In fact, there are a lot of things that don’t qualify as a “success,” but shouldn’t be defined

Lessons Learned From The Internet’s First Domain Names

Jeffrey is the Co-Founder of Saw.com, focusing on domain sales and acquisitions. Visit Saw.com if you want to purchase a domain.

I love the internet. I love domain names, and I also love history. Being at the age I am, I had the opportunity to see the internet start as the wild west when it was thousands of message boards, chatrooms and loads of pirated music. The good old days were back when one of the most well-known taglines was “You’ve got mail,” Netscape was your browser, Clippy was crashing computers everywhere, Napster/Limewire was pumping music through Winamp, and Minesweeper was the staple game on every Windows Operating system.

This was a place where large corporations didn’t know what to do about the internet or perhaps even attempt to understand it. Some of these companies saw the internet as a fad and did not capitalize on the opportunity that many of the established internet brands did that lead the market today. Like me, the internet has grown up, and it is a totally different place than it was more than 25 years ago when many of us think it started.

It didn’t start in the mid to late ’90s or early 2000s. It happened even earlier — much earlier. Try more than 15 years earlier. On March 15, 1985, the first domain ever was registered: Symbolics.com. If you go to the domain today, the owners of it have turned it into an online museum of the internet focusing on the innovation, technology and science that got us where we are today.

The next nine domains took just under a year to get registered:

1. April 14, 1985: BBN.com

2. May 24, 1985: Think.com

3. July 11, 1985: MCC.com

4. Sept. 30, 1985: DEC.com

5. Nov. 7, 1985: Northrop.com

6.

20 Things I Learned From 20 Years of Working in the SEO Industry

Being an SEO professional has its challenges and its rewards.

After working in the SEO industry for more than 20 years, I have come to learn a lot about myself and the peculiarities that come with optimizing websites.

I started my career in 2000 optimizing my pet supply website for search engines Excite and Lycos.

I learned from Microsoft’s bCentral for Business helpful tips and search engine submission.

My career took a turn when I jumped from the pet industry to the SEO industry working for an agency.

Since then I have managed SEO as a consultant and in-house for startups, medium, and enterprise organizations.

I now manage SEO for one of the largest and well-known companies in the technology world and throughout my years, I have come to learn a lot.

Now that I have reached my 20-year mark, I felt it was perfect timing to share the 20 most important lessons I have learned working in SEO as the landscape of search engine optimization has drastically made twists and turns.

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With that has come lessons from 20 years of working on many different types of websites and organizations.

1. Things Change

In the early years of SEO, optimizing a website was less of a challenge than what SEO professionals face today.

You could pick a few keywords to work into a website’s content, in the title, description, and keyword meta tag.

They would submit the website to search engines and various directories to find the site would drive traffic and business would pick up.

There were no keyword tools or analytics, but there also wasn’t much competition.

Now there are more complex algorithms that filter out spam and black hat SEO tactics.

There is personalization, localization, machine learning, neural matching, RankBrain, and E-A-T (Expertise,