Three Ways Software Development Companies Drive Digital Acceleration

As VP of Operations at BairesDev, Damián is responsible for the entire customer relations life-cycle, safeguarding the company’s operations.  

The concept of digital acceleration (clearly a child of digital transformation) has grown exponentially in the past couple of weeks. Nothing unexpected, considering the huge demand for technology solutions that the novel coronavirus pandemic generated on a worldwide scale. Nonetheless, as most businesses moved digital transformation to the top of their to-do list, many have stumbled upon the harsh reality of technology adoption: It takes crucial know-how to do it right. 

Working with software development companies has become one clear long-term solution for this dilemma. The industry knowledge, expertise and technology capabilities they bring to the table often just can’t be matched by in-house operations. And, what’s more, outsourcing IT services has proven to be a faster and more cost-effective way of developing high-quality products, even in industries as complex as healthcare. 

So, can software development companies be the answer to your digital acceleration process? Let’s answer that question by taking a look at three roles they play in this framework. 

1. Technology Discovery And Adoption

Digital transformation is a lot more than moving legacy processes into the digital realm. It requires a detailed analysis of the needs, context and opportunities of an organization and its people. Only then can you hope for some form of digital transformation. With acceleration in the mix, things are a little different. 

When time is of the essence, software development companies play a crucial role in technology discovery and adoption. Simply put, they show up knowing what’s working in the market right now and, based on your information, are able to determine whether that would work for you, too. 

In my experience, this happens a lot with artificial intelligence, cloud computing and data

The Five Forces – The Real Infrastructure Initiative & Seven Companies To Make It Happen

“What I have tried to do with my work is to make baseball more fun,” The Bill James Newsletter, 1985 as quoted in Moneyball, by Michael Lewis

Five forces are critical to driving any infrastructure initiative. Ignore the push or pull of any one of these forces and you weaken your effort, or go nowhere – respect their power and you drive forward. My wife, Ingrid, criticized me over the weekend: “You think about everything in terms of infrastructure.” “But how else are we going to save the country,” I responded. Tunnel vision. But I think that – right now – that is maybe not be a bad thing. This is an extraordinarily chaotic period, we are in what seems like the eye of the hurricane – the next 12 months are likely to be one of the most challenging, and hopefully one of the most creative, periods in our history. Infrastructure is an investment in our future, it brings us together, and it carries us closer to our dreams. To begin, though, we need to understand – differently, with crystal clarity – the five forced, and we need to work out a strategic solution that works for all of us, and that sustains investment, long-term.

Five Forces Defining the Infrastructure Landscape. Much as Michael Porter’s famous five forces defined the competitive intensity of an industry, there are five forces that are critical to how to think about a country’s infrastructure industry – get them wrong and investment will fall, be inconsistent, or ineffective. From 1992 through to 2016 every successful presidential candidate promised, and failed, to drive infrastructure forward. By organizing strategy around these five forces the next Administration can – intensely, perhaps even ruthlessly

It’s been 24 years since Internet companies were declared off-the-hook for the behavior of their users. That may change, and soon.

(Cross posted from Signal360)

In a sweeping talk at the Association of National Advertisers conference last month, P&G Chief Brand Officer (and ANA Chair) Marc Pritchard laid out a five-step plan to address systemic problems in the marketing and media industries. Each step addresses serious challenges and opportunities — in diversity, inequality, and creative and business practices. But perhaps no step is more challenging — and crucial — than Pritchard’s Step Four: Eliminating all harmful content online. 

“There is still too much harmful, hateful, denigrating, and discriminatory content and commentary in too many digital sites, channels, and feeds,” Pritchard said. “There is no place for this type of content.”

While nearly everyone agrees with the idea of eliminating harmful content, key actors across the digital media industry seem paralyzed when it comes to how best to take action on the problem. What’s really going on? To understand, we must dive into the early formation of the Internet industry in the United States, and the role the First Amendment plays — to this day — in shaping an increasingly contentious debate on how to regulate digital speech. 

But, First, a Bit of History

When the Internet was in its early stages as a commercial medium more than 25 years ago, a moral panic erupted in the United States following the publication of a Time magazine cover story Titled “Cyberporn” and featuring a terrified child staring aghast into the blue light of a computer monitor, the story claimed — falsely, as it turned out — that the majority of images on the then-novel medium consisted of pornography. 

Internet service providers were to be treated like the phone company … not held responsible for the speech of their customers.

Congress quickly took up the cause of cleaning up the Internet and passed the 

U.S. companies lobby against China tech bans

The friction shows the difficulties the government faces in translating its national-security agenda into the real world, where influential industries have developed deep ties to China over many years.

Congress and the Trump administration say the measures are necessary to lessen U.S. reliance on a strategic rival that could sabotage, hack or withhold important technology. Some U.S. companies argue that the restrictions will cost tens of billions of dollars and in some cases won’t improve national security.

“We are broadly supportive of the spirit” of a law imposing new restrictions for federal contractors, Wesley Hallman, head of strategy and policy at the National Defense Industrial Association, said in an interview, adding that “some suspicion of Chinese components” is warranted.

But “if you were to apply this law very broadly in the way it is written,” he said, “just about all contractors doing work with the federal government, they would have to stop.”

China hawks in Congress have raised alarms about the corporate pushback, accusing companies of putting profits before national security.

“Tech insiders are trying to gut provisions of the defense funding bill that would restrict use of Chinese tech products. Senate negotiators, don’t give in! This is not the time to go soft on #China,” Sen. Josh Hawley (R-Mo.) tweeted Oct. 1.

“Under no circumstances should we weaken or delay implementation of our laws banning the U.S. federal government and government contractors from using Huawei equipment,” Sen. Tom Cotton (R-Ark.) tweeted this summer, a position his office said he maintains. “That would be a gift to the Chinese Communist Party.”

The new restrictions have been proposed or enacted in a mix of bills, laws and executive-branch actions affecting a range of industries.

Prohibitions adopted with bipartisan support in an annual defense-spending law are drawing particular industry ire.

As

5G could generate trillions in benefits in the next decade. So why aren’t companies moving faster with it?

In the next ten years, a whopping extra $8 trillion could be added to global GDP thanks to 5G-enabled industries, according to predictions from Nokia.

Research sponsored by the Finnish 5G equipment provider suggests that 5G will underpin the age of IoT, AI, smart cities and autonomous cars, and have a direct positive impact on business performance.

The findings seem at odds with the current context: while the Covid-19 pandemic continues to cripple small and large companies alike, some analysts predict that businesses will focus on near-term survival, and that investments in technologies that are not directly linked to recovery will take a backseat. It’s hard to get excited by 5G when you don’t even get to leave your house.

But Nokia’s research found that, instead of shying away from IT investments, the health crisis has prompted companies to double down on digital transformation programs. The report estimates, therefore, that despite the challenges caused by the pandemic, the next five years will see 71% of companies investing in 5G.

This will be especially the case among industries that have historically lacked the digital tools that the pandemic has now made key to business continuity. Sectors such as manufacturing, utilities and healthcare, which have lagged behind in digitization, will invest extensively in new technologies to build up resilience. 

Faster connectivity has a proven role to play in the process. Nokia’s report claimed that companies currently implementing and expanding 5G-enabled technologies were the only ones to experience productivity boosts throughout the pandemic, as well as the only ones that were able to maintain or increase customer engagement. 

Over a third (37%) of those businesses achieved rapid growth last year, as opposed to only 5% of businesses that are not yet contemplating 5G deployments.

Gabriela Styf Sjöman, chief strategy officer at Nokia, said: